Surfing the net in search of new incentives can be a tedious, as well as an exciting experience and, from time to time, also an unparalleled source of the much needed inspiration.
In the course of our browsing we come across a bit of everything: the exceptional is often (and inevitably) all tangled up with the preposterous. That is particularly the case when the niche one is interested in has to do with the upcycled, reclaimed, refurbished, recycled decor.
One should always be able to rely on the standards that artisans and professional woodworkers are committed to, but what about the quality delivered by the many “improvised” woodcrafters?
When we come across the most inventive, skilful, crafty and original ideas though, we are amazed, elated, filled with the uttermost admiration for what is one of the most remarkable gifts of men: the ability to create -and reinvent- beauty.
So we wonder: can the recycled, the reclaimed, the re-loved be included in modern interior design and décor projects, while still maintaining a refined sense of aesthetic while delivering the same excellent quality usually reserved to high-end products?
We believe it can -and really should- and that today’s market and its ‘green’ revolution’ deserve not only a new found care for our planet, but also a more sensible eye kept on style as well as on quality.
That is our commitment, our business model, our mission.